Sony A7R lll Tradition meets Technology

A lot has changed over the time. But nothing has hampered the celebration spirit of Indian weddings. All the people coming together, the rituals, the blessings – everything about Indian weddings are so exciting. But it all comes with the challenge for the wedding photographer to capture it all, cutting through the chaos. Can technology help to capture this tradition more effectively? This video is the story of a traditional wedding photographer, who takes the all-new Sony A7R3 to shoot a wedding, and talks about his experience. It is interesting to see how candid it gets when technology meets tradition.